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ICT growth continues

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Photo by Heng Chivoan/ Phnom Penh Post

Models pose with mobile phones and a Beeline mascot yesterday on Diamond Island.

The expansion of Cambodia’s information and communications technology sector was highlighted at the ICT Expo on Diamond Island yesterday, as the sector’s bellwether companies continue to eye the Kingdom.

Sony Corp, which took part in the eighth annual expo for the first time this year, set up a representative office in Phnom Penh in 2011 in order to “better meet the needs of the Cambodian consumer”, General Manger Vincent Yip said.

“This is for us very much a branding event. We hope to be able to get in touch with the life of the consumer so that we can offer a total integrated connectivity experience to them.”

Sony yesterday showcased a range of products – mobile phones, tablets and TVs – all of which are interconnected to offer seamless operations for users, according to Yip.

Some 70 companies from Cambodia, Vietnam and Singapore will pitch their wares to consumers through Sunday, including international players like South Korea’s LG and local outfits such as Ezecom.

Government officials yesterday pointed to the conference’s importance, saying it continued to draw the big names necessary to drive growth and development in Cambodia’s ICT sector.

“The Ministry of Posts and Telecommunications expects without a doubt to show the products and services and solutions and technology relevant to the information technology and telecom sectors, which are really an important contribution for establishing new market,” MPTC secretary of state La Narat told the Post.

“We strongly believe that all the participants will develop the industry even more.”

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