Search form

Login - Register | FOLLOW US ON

Logo of Phnom Penh Post newspaper Phnom Penh Post - RMA says all divisions reporting strong sales

People look at a new Land Rover at the official opening of a dealership showroom in Phnom Penh in 2014.
People look at a new Land Rover at the official opening of a dealership showroom in Phnom Penh in 2014. Vireak Mai

RMA says all divisions reporting strong sales

RMA Cambodia, which runs businesses in the automotive, heavy equipment and food and beverage sectors, experienced strong growth in the first half of the year, a company executive said yesterday.

Ngorn Saing, CEO of RMA Cambodia, said the group’s consolidated sales grew by almost 40 per cent during the first six months of 2016 compared to the same period last year. He attributed the growth to the introduction of new products, outlet expansions and enhanced customer service.

“We have changed the way we respond to the market, and the way we respond to our customers,” he said. “And the way we listen to our customers is very effective.”

According to Saing, the sales growth was distributed across the company’s three main sectors, but was highest in the automotive sector, where RMA is the authorised local distributor for Ford, Jaguar and Range Rover.

“We have great products compared to the competitors and we are much better in safety, technology and comfort,” he said, adding, “but the competitors are doing great also.”

RMA’s food division, managed by subsidiary Express Food Group (EFG), also saw significant growth in the first half of the year, according to Saing.

“On the food side, we brought in new products and new outlets, like Krispy Kreme, and we opened new outlets for our existing products such as Pizza Company and Dairy Queen,” he explained, adding that EFG plans to open 17 more food and beverage outlets by the end of the year.

RMA’s heavy equipment sector received a boost from recently opened John Deere tractor showrooms in three provinces, Saing said. However, he expects sales growth to slow in the second half of the year as the result of unseasonably low rainfall and drought, which could translate into less agricultural equipment sales.

0

Comments

Please, login or register to post a comment

Latest Video

Bodies of Cambodian peacekeepers returned to Kingdom

The bodies of four Cambodian peacekeepers killed by a Christian militia in Central African Republic were repatriated to the Kingdom and honoured in an airport ceremony on May 21.

Phnom Penh eats: Ptas Nak Battambang

As the name suggests, Ptsa Nak Battambang – which in English means Battambang's house – is the right place for those who want to try some of the province's typical dishes in Phnom Penh.

Military police stand guard outside a polling station that was allegedly prematurely closed to eligible voters during the 2013 general election in Kandal province. Photo supplied

The Ministry of Defence on Friday lashed out at civil society and election monitoring groups, claiming a

Opposition leader Kem Sokha uses his hat to gesture to supporters during a campaign rally yesterday in Siem Reap province. Facebook

Prime Minister Hun Sen yesterday threatened to unleash war on the opposition party if he loses patience with their campaign for the June 4 commune