Logo of Phnom Penh Post newspaper Phnom Penh Post - All eyes are on tourism sector

All eyes are on tourism sector

All eyes are on tourism sector

This is a very big event for our country ... we want to show the world that Cambodia has plenty of potential

CAMBODIA will be at centre stage this the weekend, as the ASEAN Tourism Forum kicks off tomorrow in Phnom Penh.

Ministers of tourism from the ten ASEAN nations together with numerous key sector players are expected to attend the January 15 to 21 forum, which aims to strengthen the regional bloc’s tourism efforts.
“This is a very big event for our country,” said Ministry of Tourism secretary of state So Mara.

“We want to show the world that Cambodia has plenty of potential and is very powerful, in order to succeed in the tourism sector.”

The ATF – which is held annually and is in its 30th year – aims to promote ASEAN as a tourism destination, as well as improve links between the members, he said.

Along with the ministers, counterparts from countries such as China, Japan, Korea and India are expected to be in attendance.

Officials view Cambodia’s tourist industry, which saw 16 percent growth in terms of visitor numbers in 2010, as one of the four pillars of the Cambodian economy.

“If we talk about tourism, it plays a very important role [economically] because it can create more jobs for people in the ASEAN region,” said So Mara.

He added demand for travel to ASEAN would continue to grow, a fact showcased by the increased levels of interest buyers of tourism products were showing ahead of the ATF.

Cambodian Association of Travel Agents president Ang Kim Eang said the ATF was a chance to strengthen cooperation throughout the nations which make up ASEAN, as well an opportunity to increase awareness of the region as a highly competitive destination.

“It is very important to promote ASEAN tourism together, as a region,” he said.

One goal for the forum was to encourage visitors to one country to travel throughout the bloc, he said.

A series of events and meetings are scheduled for the capital-based forum and will be held at the Prime Minister’s office, the Diamond Island Convention and Exhibition Centre, Nagaworld Hotel, Raffles le Royal Hotel and Sofitel Phnom Penh Phokeethra.

All ten tourism ministers are set to meet during high-level talks Monday.  

The three day Travel Exchange, or trade fair portion of the forum, is slated to begin Wednesday on Diamond Island.

Some 3,000 buyers and sellers are expected to be in attendance.

MOST VIEWED

  • Hun Sen: Full country reopening to be decided in two weeks

    Prime Minister Hun Sen has announced that if the Covid-19 situation remains stable for 15 consecutive days from the end of the October 5-7 Pchum Ben public holiday, Cambodia will reopen fully, albeit in the context of Covid-19 whereby people have to adjust their lives to

  • Cambodia unveils new quarantine regulations

    The government has modified Covid-19 quarantine requirements, shortening the duration for, among others, Cambodian officials, foreign diplomats and delegations, investors and inbound travellers in general. According to an official notice signed by Minister of Health Mam Bun Heng late on October 16, quarantine length for Cambodian

  • Cambodia sets new Covid-19 quarantine rules

    The government has modified Covid-19 quarantine requirements, shortening the duration for, among others, Cambodian officials, foreign diplomats and delegations, investors and inbound travellers in general. According to an official notice signed by Minister of Health Mam Bun Heng late on October 16, quarantine length for Cambodian

  • Hun Sen: Cambodia set to fully reopen

    Prime Minister Hun Sen concludes that the October 5-7 Pchum Ben public holiday, during which many people either flocked to their hometowns for family reunion or gathered at tourist attractions across the country, has not caused an outbreak of Covid-19. In a special address to

  • Will Evergrande change the way Chinese developers do business in Cambodia?

    China’s property sector policy has exposed the grim financial condition of real estate developers including those operating in Cambodia, which raises questions over the viability of their projects and business going forward The dark blue netting draping over one of Yuetai Group Co Ltd’

  • Cambodia voted ‘world’s friendliest country’ in Rough Guides reader poll

    Cambodia ranked number one among the “World’s Friendliest Countries”, according to a reader poll conducted by London-based international website “Rough Guides”. Taking submissions through Twitter and Facebook, “Rough Guides”, a well-known travel agency and publisher of guidebooks, said the Kingdom “was by far the