Logo of Phnom Penh Post newspaper Phnom Penh Post - Cha-Ching teaches financial literacy

Cha-Ching teaches financial literacy

Characters educate the crowd yesterday at the nationwide launch of Prudence Foundation's Cha-Ching, a financial literacy program aimed at children. Photo supplied
Characters educate the crowd yesterday at the nationwide launch of Prudence Foundation's Cha-Ching, a financial literacy program aimed at children. Photo supplied

Cha-Ching teaches financial literacy

Prudence Foundation, established by Prudential Life Insurance, launched its nationwide financial literacy program Cha-Ching yesterday.

Cha-Ching now reaches 52 million children across the Asia-Pacific region every day. The program uses music videos, an interactive website and mobile apps to teach children about financial literacy.

Having introduced the Cha-Ching curriculum to schools in Phnom Penh throughout the past year, the Prudence Foundation will now begin to implement the curriculum throughout the entire country, according to Marc Fancy, executive director of the Prudence Foundation.

“Our staff will sit with kids and have a Cha-Ching day and go through the lessons of Cha-Ching at a school,” he said. “Through the last year, we’ve been working to actually develop a standard curriculum for Cha-Ching globally.”

He said that the Prudence Foundation is working with the Ministry of Education to officially incorporate Cha-Ching into a standard school curriculum across the country.

“At the moment it’s still quite premature but what we’ve been looking to do in 2016, 2017, 2018 is to work with partners and the Ministry to push that curriculum into the schools where it isn’t reliant on Prudential staff, so that teachers and schools can run it themselves,” he said.

MOST VIEWED

  • US think tank warns of China's 'ulterior motives'

    A US think tank on Tuesday warned that spreading Chinese investment in the Indo-Pacific follows a pattern of leveraging geopolitical influence at the expense of the nations receiving investment, including Cambodia. The report looks at a sample of 15 Chinese port development projects, noting that the

  • Defence Ministry denies weapons in smuggling case came from Cambodia

    After a Thai national was arrested last week for allegedly smuggling guns from Cambodia to Thailand, Cambodia's Defence Ministry has claimed the weapons seized during the arrest are not used in Cambodia, despite the fact that both types of rifle seized are commonly found in

  • More than three tonnes of ivory reportedly bound for Cambodia seized in Mozambique

    A total of 3.5 tonnes of ivory reportedly bound for Cambodia was seized by authorities in Mozambique late last week, according to the NGO Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES). CITES' information was based on a report from the

  • Shipwreck found off coast of Koh Kong

    Royal Cambodian Navy researchers are working to identify a decades-old shipwreck found earlier this month off the coast of Koh Kong province. Divers found the 70-metre-long wreck on April 4 about a mile from Koh Chhlam island, according to Navy officials. Deputy Navy Commander Tea Sokha,