Logo of Phnom Penh Post newspaper Phnom Penh Post - Cha-Ching teaches financial literacy

Cha-Ching teaches financial literacy

Characters educate the crowd yesterday at the nationwide launch of Prudence Foundation's Cha-Ching, a financial literacy program aimed at children. Photo supplied
Characters educate the crowd yesterday at the nationwide launch of Prudence Foundation's Cha-Ching, a financial literacy program aimed at children. Photo supplied

Cha-Ching teaches financial literacy

Prudence Foundation, established by Prudential Life Insurance, launched its nationwide financial literacy program Cha-Ching yesterday.

Cha-Ching now reaches 52 million children across the Asia-Pacific region every day. The program uses music videos, an interactive website and mobile apps to teach children about financial literacy.

Having introduced the Cha-Ching curriculum to schools in Phnom Penh throughout the past year, the Prudence Foundation will now begin to implement the curriculum throughout the entire country, according to Marc Fancy, executive director of the Prudence Foundation.

“Our staff will sit with kids and have a Cha-Ching day and go through the lessons of Cha-Ching at a school,” he said. “Through the last year, we’ve been working to actually develop a standard curriculum for Cha-Ching globally.”

He said that the Prudence Foundation is working with the Ministry of Education to officially incorporate Cha-Ching into a standard school curriculum across the country.

“At the moment it’s still quite premature but what we’ve been looking to do in 2016, 2017, 2018 is to work with partners and the Ministry to push that curriculum into the schools where it isn’t reliant on Prudential staff, so that teachers and schools can run it themselves,” he said.

MOST VIEWED

  • Hong Kong firm done buying Coke Cambodia

    Swire Coca-Cola Ltd, a wholly-owned subsidiary of Hong Kong-listed Swire Pacific Ltd, on November 25 announced that it had completed the acquisition of The Coca-Cola Co’s bottling business in Cambodia, as part of its ambitions to expand into the Southeast Asian market. Swire Coca-Cola affirmed

  • NagaWorld union leader arrested at airport after Australia trip

    Chhim Sithar, head of the Labour Rights Supported Union of Khmer Employees at NagaWorld integrated casino resort, was arrested on November 26 at Phnom Penh International Airport and placed in pre-trial detention after returning from a 12-day trip to Australia. Phnom Penh Municipal Court Investigating Judge

  • Cambodia's Bokator now officially in World Heritage List

    UNESCO has officially inscribed Cambodia’s “Kun Lbokator”, commonly known as Bokator, on the World Heritage List, according to Minister of Culture and Fine Arts Phoeurng Sackona in her brief report to Prime Minister Hun Sen on the night of November 29. Her report, which was

  • Kingdom’s rice crowned world’s No1

    Cambodia’s Phka Rumduol jasmine variety has been crowned the World’s Best Rice for the fifth time at the TRT (The Rice Trader) World Rice Conference in Phuket, Thailand on November 17, according to leaders of the Kingdom’s apex rice industry body. Phka Rumduol

  • Ministry to 'seek justice' for officials indicted in US for 'monkey smuggling'

    The Cambodian government and the Ministry of Agriculture, Forestry and Fisheries said they will make the “utmost effort” to seek justice for a Cambodian official arrested in John F Kennedy International Airport in New York for allegedly conspiring to smuggle crab-eating macaque monkeys (Macaca fascicularis)

  • Takeo hand-woven silk items provide local high-quality alternative to imports

    After graduating from university and beginning her career as a civil servant at the the Ministry of Economy and Finance, Khieu Sina found time to establish a business that aligns with her true passion – quality hand-woven Khmer goods. Her product line, known as Banteay Srei,