Logo of Phnom Penh Post newspaper Phnom Penh Post - Local payment platform Pi Pay teams up with China’s Alipay

Local payment platform Pi Pay teams up with China’s Alipay

Customers purchase movie tickets using the Pi Pay app on their smartphones in Phnom Penh.
Customers purchase movie tickets using the Pi Pay app on their smartphones in Phnom Penh. Heng Chivoan

Local payment platform Pi Pay teams up with China’s Alipay

Just six months into operations, local mobile payment platform Pi Pay has partnered with giant Chinese counterpart Alipay, looking to capitalise on the Chinese company’s broad network and to attract more merchants to its platform.

The partnership allows visitors from China to access Pi Pay merchants through Alipay.

Chinese tourists have been visiting Cambodia in record numbers, accounting for almost a quarter of the 5 million tourist arrivals last year, with a jump of 40 percent expected this year.

Pi Pay CEO Tomas Pokorny explained that this was a natural expansion for his company, whose app has reached 168,000 downloads across Cambodia, though participating merchants are located largely in Phnom Penh. Pi Pay anticipates expanding services to Siem Reap and to Sihanoukville – a city dominated by Chinese casinos and businesses – at the start of the new year.

“With more than 2 million Chinese tourists per year expected by 2020, the partnership we are announcing today is . . . about building warm and mutually beneficial partnerships between two countries,” he said, adding that Alipay customers will now have immediate access to the 1,400 merchants in Cambodia already accepting Pi Pay payments.

The partnership should not only be beneficial to the tourism industry, he added, but should also further support efforts to create a cashless society and strengthen financial security, literacy and infrastructure in the Kingdom.

“We believe that the rapid adoption of Pi Pay by over 150,000 users in Phnom Penh alone is a strong indicator that Cambodia is becoming an international player in financial technology on a par with the best in the region and the world,” he said.

Alipay, which was launched 13 years ago by an affiliate of Jack Ma’s e-commerce company Alibaba, currently has 520 million active users in China, operates in seven countries and offers its users access to over 70 million merchants. All of its users must have a Chinese bank account.

Cherry Huang, Alipay’s general manager of crossborder business for South and Southeast Asia, said the partnership would be well-received by Chinese customers anxious for the comforts of home while travelling through the Kingdom.

“The Alipay platform will allow local merchants to not only sell goods and services to Chinese tourists when they visit the country, but also reach active Alipay users remotely through the app before and after their trips to Cambodia,” she said.

“This will enhance and create a new retail experience for consumers, [generating] a mobile marketplace in Chinese tourists’ smartphones.”

She added that Alipay’s commitment to enabling a smart lifestyle at home and abroad for its Chinese users would be beneficial to Cambodian businesses.

“I strongly believe that this win-win partnership will benefit Chinese consumers and local businesses and at the same time, play a part in making Cambodia a truly cashless destination for our users,” she said.

A previous version of this article stated that Pi Pay had gained 15,000 users in Phnom Penh. The correct figure is 150,000. The Post apologises for the error.

MOST VIEWED

  • Cambodia unveils new quarantine regulations

    The government has modified Covid-19 quarantine requirements, shortening the duration for, among others, Cambodian officials, foreign diplomats and delegations, investors and inbound travellers in general. According to an official notice signed by Minister of Health Mam Bun Heng late on October 16, quarantine length for Cambodian

  • Cambodia sets new Covid-19 quarantine rules

    The government has modified Covid-19 quarantine requirements, shortening the duration for, among others, Cambodian officials, foreign diplomats and delegations, investors and inbound travellers in general. According to an official notice signed by Minister of Health Mam Bun Heng late on October 16, quarantine length for Cambodian

  • Hun Sen: Cambodia set to fully reopen

    Prime Minister Hun Sen concludes that the October 5-7 Pchum Ben public holiday, during which many people either flocked to their hometowns for family reunion or gathered at tourist attractions across the country, has not caused an outbreak of Covid-19. In a special address to

  • Will Evergrande change the way Chinese developers do business in Cambodia?

    China’s property sector policy has exposed the grim financial condition of real estate developers including those operating in Cambodia, which raises questions over the viability of their projects and business going forward The dark blue netting draping over one of Yuetai Group Co Ltd’

  • Cambodia voted ‘world’s friendliest country’ in Rough Guides reader poll

    Cambodia ranked number one among the “World’s Friendliest Countries”, according to a reader poll conducted by London-based international website “Rough Guides”. Taking submissions through Twitter and Facebook, “Rough Guides”, a well-known travel agency and publisher of guidebooks, said the Kingdom “was by far the

  • S’ville set to turn into ‘second Shenzhen’

    The Ministry of Economy and Finance has awarded a master plan consultancy contract to top Chinese institute for the development and transformation of Preah Sihanouk province into a “Model Multi-Purpose Special Economic Zone”, Southeast Asia’s next logistics and resort hub and innovation centre. The