Life insurer AIA Cambodia and Sihanouk Hospital organised FIT FOR HOPE by AIA campaign’s finale on October 20, 2018, aiming at raising awareness on breast cancer and supporting the hospital.

The campaign offered nearly 1,300 breast cancer check-ups and consultation; its Pink Walk parade received around 2,000 participants; and the high-note ending concert saw some 20,000 viewers on-spot. Since mid-September, the campaign raised USD30,000, allowing education to nearly two million people, around 4,000 X-Ray examination, or over 1,300 histology/cytology tests, for free.