Kofi, a leading coffee supplier in Cambodia, and ICEHOT, a renowned international food and beverage company, signed a memorandum of understanding (MoU) on a “business partnership” to formalise their strategic collaboration.
The signing ceremony was held at Kofi’s showroom on September 14. The event was attended by key management from both Kofi and ICEHOT, local coffee business owners who are direct partners, distinguished guests and media representatives.
This collaboration between the two companies marks a significant milestone in introducing premium ICEHOT cream products to the Cambodian market. It aims to expand the beverage sector, launch new products and offer customers a fresh experience in the coffee industry.
Chhean Khim, Kofi’s chief executive officer, expressed her enthusiasm for the partnership, saying, “We are excited to partner with ICEHOT, known for its high-quality and innovative beverage products. This collaboration has introduced new offerings to our customers in Cambodia, further strengthening our position as a market leader."
“The four new ICEHOT products we are importing – dairy creamer, non-dairy creamer, all-in-one beverages and topping cream – are expected to appeal to Cambodian consumers. These products are especially suited for cafes, restaurants, dessert shops, tea houses and home customers seeking high-quality cream beverages," she said.
At the event, Jeff Kim, COO of Rich Products Corporation, stated, “Today marks a significant milestone as we launch ICEHOT Beverages by Rich’s in Cambodia alongside our strong partner, Kofi. I’m confident this partnership will bring great value to both our companies, the customers we serve and consumers.”
“With the global beverage markets expanding rapidly, consumers are seeking new flavours and unique experiences. To address this demand, we are excited to introduce the ‘ICEHOT Beverages by Rich’s’ brand in Cambodia – a promising and expanding market for the beverage and food sectors. Given the growth of the beverage industry in Cambodia, we see significant potential for the ICEHOT brand to satisfy local customer needs,” he said.
Khim added, “ICEHOT products will enable our business partners to craft new and unique beverages, offering their customers fresh experiences and exciting flavours.”
Founded in 2009, Kofi is a local Cambodian company specialising in importing and distributing coffee machines, coffee beans and other ingredients from around the world to the Cambodian market. As a leader in the coffee industry in Cambodia, Kofi is committed to professionalism, innovation and customer loyalty, serving as a comprehensive partner for all coffee-related needs.
Rich Products Corporation is one of the world’s largest privately held, family-owned food companies and a leading global supplier to the bakery, foodservice and industrial markets. Its wide range of products includes non-dairy and dairy creams for cakes, as well as culinary and beverage applications, along with fully finished cakes, desserts, bakery items, pizza, appetizersand more.
For more information, please contact Kofi or visit their showroom located on Mao Tse Toung Blvd in Phnom Penh.