WeWatch Co Ltd (Cambodia) rolled out its over-the-top (OTT) service in April promising an access to premium content – all translated in Khmer for the local audience.
WeWatch, the subsidiary of the Singapore-based WeWatch Pte Ltd, the OTT TV service provider is gearing up to serve a diverse audience in the Kingdom – catering to the youth and older generations – with live news, movies, dramas, anime series, and educational programmes.
Audiences can expect exciting, quality content from WeWatch Co Ltd (Cambodia) after parent company WeWatch Pte Ltd acquired 1,000 hours of content that includes award- winning dramas, movies and lifestyle programmes from Singapore’s Mediacorp.
With an OTT service, film and television content is provided via the internet directly to the audience, unlike traditional networks – and WeWatch is ramping up its services to capture the growing digital market in the Kingdom.
“Our target is the Cambodian audience, thus we have put in a lot of effort and investment in content localisation.
“For instance, in Cambodia we have launched the live channels in Khmer. Moreover, we highly encourage and empower our local staff to lead our key business areas.
“WeWatch is open for internships for university and college students. We strongly believe in the potential of local employees who can fly high,” WeWatch Cambodia CEO Andrey Sheen told The Post.
WeWatch has entered the market at an opportune time. Better disposable incomes, changing lifestyles, advancements in technology and a greater availability of internet services are set to drive the OTT services market in the Kingdom, while Covid-19 travel restrictions are also fuelling further demand.
Under WeWatch’s business strategy, Cambodia is the first country to enjoy access to its quality content, followed by Indonesia and other Southeast Asian markets in future rollouts.
“We are glad to partner with WeWatch in its inaugural launch in Cambodia, where we can further extend the reach of our content. With 1,000 hours of content to be made available, Cambodian viewers will be able to enjoy a wide variety of Mediacorp genres,” Mediacorp’s head of content distribution Jesslyn Wong said.
Enabled by a leading OTT platform and WeWatch’s local operations, content will be distributed directly over the WeWatch Super Box and the “WeWatch- Everywhere” app as brand linear and video-on-demand channels, as well as indirectly through local telecom and media players in the respective markets.
“We share a similar vision with Mediacorp of bringing quality content to the region. We are committed to providing localised services and have invested a great deal of effort to translate and embed local languages in our licensed contents,” WeWatch Pte Ltd CEO Sarah Wang said.
To enjoy WeWatch on big screen TVs, mobile phones and tablets, please visit the WeWatch website – www. wewatch.asia – and Facebook page – www.facebook.com/wewatch.asia.