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L’attrait to bring Japanese living space, quality to Cambodia (Sponsored)

A conceptual drawing of L’attrait Boeung Keng Kang. Photo supplied
A conceptual drawing of L’attrait Boeung Keng Kang. Photo supplied

L’attrait to bring Japanese living space, quality to Cambodia (Sponsored)

L’attrait Property Development is developing a new concept of modern living with Japanese design and construction techniques in the capital’s Boeung Keng Kang 1 neighbourhood. The Post spoke to Mut Chandarith, the company’s general manager, about the new condominium project.

Can you tell us about your company and the budget for your project in Phnom Penh?
L’attrait Property Development is a local investment company that is a subsidiary of L’attrait Co Ltd, a Japanese real estate company which is listed on the Tokyo Stock Exchange. Our company plans to invest $20 million in capital to develop the L’attrait condominium in BKK1.

What is the construction timeline of the project and when will units be offered for sale?
The L’attrait Boeung Keng Kang project commenced construction in January 2018 and is expected to be completed in 2020. This project has opened for pre-sale abroad in order to attract foreign investors and we’ve already sold 35 percent of the units. As for local Cambodian customers, the company plans to announce the start of sales in April 2018.

What is the size of the building and units?
The L’attrait Boeung Keng Kang condominium tower will be 26 storeys tall and consist of 149 units, occupying a surface area of 9,360 square metres. There are 72 studio-styled units ranging from a 27-36 square metres, 66 one-bedroom units ranging from 40-50 square metres, and eight two-bedroom units ranging from 70-76 square metres. In addition, the building will have three penthouse units with a surface area between 143-152 square metres.

The standards and designs of L’attrait are guaranteed to provide occupants with an air of comfort akin to a luxury hotel.

Street level view. Photo supplied
Street level view. Photo supplied

What is the price range?
We are offering an exclusive starting price of just $90,000 for studio units, and from $140,000 to $200,000 for one-bedroom units, and $250,000 to $300,000 for two-bedroom units.

Who is behind the project’s design and construction, and what concepts are employed?
The master plan of L’attrait Boeung Keng Kang was developed by L’attrait Co Ltd, while the architectural design and construction is by CMED.

The condominium has been designed for modern living, and is aimed at foreigners who work in Cambodia and want a convenient and comfortable place to live. The design provides a quiet and warm atmosphere for them with a working space, common area, a gym and a pool.

Each unit is designed with a convenient layout that maximises the use of space. Our hope is to provide the utmost comfort and ideal atmosphere for the occupants.

Have aspects of Japanese culture been incorporated into the design of the units?
L’attrait Co Ltd carried out an extensive study on the housing and living traditions of Japan, especially concerning space and comfort, and we’ve employed the parts of Japanese culture that we think are good for healthy, happy living.

What are the benefits of “Japanese quality” in building design and construction?
We observed that there were a lot of buildings in Cambodia with issues such as leaks, poor lighting, shoddy doors and windows, insufficient hot water and weak water pressure. Therefore we focused on addressing these problem areas of construction. We also employ the same techniques for water and electricity installation used in buildings in Japan, which means lower maintenance costs and energy savings.

When you talk about Japanese brands or companies, you immediately know that quality is a priority. In Cambodia and all over the world, Japanese products inspire a feeling of confidence in their quality. The same is true with condominiums – a Japanese brand is a quality brand.


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