Logo of Phnom Penh Post newspaper Phnom Penh Post - Japan firm plans deeper push into agro-tourism

Japan firm plans deeper push into agro-tourism

Japan firm plans deeper push into agro-tourism

Japan's Yamato Green Co Ltd wants to further invest in Cambodia’s agro-tourism sector to do its part in revitalising the Covid-19-wracked tourism industry.

The plan was unveiled at a meeting between CEO Katsuhito Nabeshima and Minister of Tourism Thong Khon at the ministry on Monday.

Khon said the company had sought the ministry’s support for its agro-tourism investment plans in the Kingdom via the government’s ongoing “Green Belt” project, as reported by the ministry.

The Green Belt initiative aims to promote eco-tourism in rural villages across the Kingdom away from the tumult of major attractions.

Khon advised the company to explore investment opportunities in Siem Reap and Kampong Thom provinces, which he highlighted as prime areas for agro-tourism and ecotourism.

As the pandemic lingers, the ministry is shifting more attention to the private sector and encouraging it to invest more in the two sub-sectors, he noted.

“We have agreed to sign a Memorandum of Understanding [MoU] in the near future so that the cooperation can be successful and tailored to benefit both parties,” Khon said.

Nabeshima said the Green Belt project will reinforce tourism and socio-economic development in the Kingdom.

He said: “The company will turn Cambodia’s agricultural products into agro-tourism, where national and international tourists can safely consume the existing foods offered at each tourist destination and can experience the cultivation techniques and witness vegetable crop maintenance.”

Cambodia Association of Travel Agents president Chhay Sivlin told The Post on Tuesday that the Kingdom’s tourism sector remains a contender for foreign investment notwithstanding the lasting effects of Covid-19.

She said the project and the company’s additional investment will help accelerate the development of new products to serve the Kingdom’s tourism sector.

“The appeal of these investment plans is that our country has a wealth of untapped potential in the tourism and agricultural sectors, coupled with a rising trend of tourists who would rather visit agro-tourism destinations than cultural tourism sites,” Sivlin said.

In July, Yamato Green signed an MoU with the Ministry of Agriculture, Forestry and Fisheries on the cooperation, investment and development of the Kingdom’s ‘safe vegetable’ sub-sector for the domestic market and export.

The agreement aims to promote the production of vegetables with reduced dependence on chemicals and free of microbiological hazards.

Following the signing, 10 Japanese companies will provide full technical support to farmers at all stages of vegetable production.

Having registered with the Ministry of Commerce on April 22, Yamato Green currently grows safe vegetables in Battambang and Mondulkiri provinces.

MOST VIEWED

  • Would you like fries with that? US burger chain makes Phnom Penh debut

    California-based The Habit Burger Grill restaurant chain is all set to serve up a delicious array of charbroiled burgers and sides at its newest international location in the centre of Phnom Penh. The Habit is “renowned for its award-winning Charburgers grilled over an open flame,

  • Banteay Meanchey flood victims receive aid

    Prime Minister Hun Sen on Wednesday provided aid to more than 10,000 families affected by flooding in Banteay Meanchey province’s Mongkol Borei district and offered his condolences to the 18 victims who drowned in the province over the past week. He said flooding had occured in

  • Angkor provides ‘valuable’ water storage

    The Apsara National Authority (ANA) has stored millions of cubic metres of water at reservoirs in the Angkor area after Cambodia experienced a series of rainstorms over the last few days. The storing of the water, besides serving temple conservation, will also be used to

  • PM urges caution as Polish man tests positive for Covid

    The Ministry of Health on Wednesday reported that a 47-year-old Polish man tested positive for Covid-19 after arriving in Cambodia on Monday. There are a total of six Covid-19 patients currently in the country, all of whom are being treated at the Khmer-Soviet Friendship Hospital

  • Banteay Meanchey floods kill one more as death toll reaches 15

    As floodwaters start to recede in Pursat, Battambang and Pailin provinces and Phnom Penh, Banteay Meanchey continues to bear the brunt as one more person was killed on Monday, bringing the total number of flood-related deaths to 15 in the province this month. Banteay Meanchey provincial

  • Serving coffee with a side of robots

    The eye-catching glass building surrounded by greenery at the intersection of Streets 371 and 2002 in Phnom Penh’s Sen Sok district is more than just another coffee shop where you can while away a few hours. UrHobby House cafe is filled with robots and characters from