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Media: Stay Another Day goes commercial

Media: Stay Another Day goes commercial

The first commercially produced edition of free tourist guidebook Stay Another Day was launched Friday, with business magazine Economics Today taking over publishing duties from international donors. The first two editions of the popular booklet, which aims to promote sustainable tourism and nongovernmental organisations (NGOs) working in the tourism sector, were financed and published by the International Finance Corporation and the German development group GTZ. Publication Director Natacha Kim, who is also editor-in-chief of Economics Today, said 60,000 copies of the 2009-10 edition had been published and distributed free to all major tourist hubs, including Siem Reap, Phnom Penh and coastal areas. They would also be distributed at upcoming trade fairs in Cambodia and abroad, she said. “Tourists longing for an authentic and eye-opening vacation can now be satisfied with the wonders Cambodia has to offer,” she said. Only private-sector advertisers deemed responsible were allowed to buy space in the edition, she added. GTZ acted as technical adviser.

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