BIC (Cambodia) Bank PLC and Smile Shop signed a memorandum of understanding (MoU) on the new “Buy More, Earn More” campaign, with customers purchasing any product on the Smile Shop App with a physical BIC card or virtual Mastercard receiving 10% cashback.

The signing ceremony took place on October 24, and was presided over by Eat Chetrasorivong, group CTO of BIC Bank Cambodia, and Jack Lee, the founder of Smile Shop.

New and existing Smile Shop customers are eligible to open an online account through the BIC Mobile app and open a virtual Mastercard, with only a phone number and Cambodian National ID or passport needed to take advantage of this promotion.

With the digital partnership between BIC Bank and Smile Shop, BIC Bank customers purchase on Smile Shop App more than 100,000 products.

Vong said: “This cooperation between BIC Bank and Smile Shop will allow customers to enjoy the amazing shopping experience and enjoy even more benefits when ordering products and making payment through the BIC physical or virtual Mastercard on the Smile Shop App. BIC Bank has been rooted deeply in Cambodia’s banking sector for almost five years, he added and has continuously developed its people, products, and services to fulfill its customers’ needs in the digital age. These include its ATMs, Mobile Banking, CMS, Bakong, and KHQR payment system.

Smile Shop founder Lee said: “We are honored to partner with BIC Bank and Mastercard to sign this MoU and launch the “Buy More, Earn More” campaign. The Smile Shop App is now one of the most trusted e-commerce platforms in Cambodia. and with this MoU, we are looking forward to working with BIC Bank, not only with payments but also with other digital commerce services.

“Our vision is to ‘Make a Better Life for the People in Cambodia’. PHOTOS SUPPLIED