Photo agency to launch in capital

Photo agency to launch in capital

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081127_18_2.jpg

Photo agency Melon Rouge set to provide 'meeting point' during the Phnom Penh Photo Festival

Photo by: TRACEY SHELTON

The colonial mansion on Sothearos Boulevard will provide ‘a meeting point’ during the Phnom Penh Photography Festival.

PARIS-based photo agency Melon Rouge is set to launch an Asian branch this month and will be basing itself in Phnom Penh.

To launch the Asian arm of Melon Rouge, the company will be hosting a collection of its photographs as part of the Phnom Penh Photography Festival and will be exhibiting works in the Bodega centre at 32 Sothearos Boulevard, which has recently been bought by the FCC.

Film screenings, slideshows, debates and food and drink will also feature, making what organisers hope to be a "meeting point of the festival".

The Bodega's faded colonial beauty will be open to the public from November 28 until December 8, and director Thierry Merre said they are very happy to have acquired such a unique piece of Phnom Penh property.

"We never imagined we should be able to access the Bodega. So many people dream of visiting and owning it."

Melon Rouge has backing from the French Development Agency and is interested in supporting young up-and-coming Khmer photographers, who it hopes will form the broad base of its contributors.

Merre said the company would like to help launch Khmer photographers into the world arena.

Archives of Asian photographs will be available via the web, and the company has  plans to operate on a financial tier system, with photographs and prices to suit a wide range of customers, including NGOs, advertising agencies and corporate clients.

"Cambodia is a very interesting place for photography, and development is happening so rapidly here it is an excellent place to base a company that we hope will be synonymous with Asian photographs," Merre said.

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