Logo of Phnom Penh Post newspaper Phnom Penh Post - Nationwide runway competition commences

Nationwide runway competition commences

Thirty contestants will walk the red carpet at the final gala. Photo supplied
Thirty contestants will walk the red carpet at the final gala. Photo supplied

Nationwide runway competition commences

A female designer is organising a modelling competition she says is focused on women’s empowerment, the first event of its kind and scale in Siem Reap.

Keo Mardy, the owner of the Moon Shoes Collection, says the contest – dubbed “Miss the Moon” – aims to promote Khmer design, as well as to provide an opportunity for ambitious and articulate young women to put themselves in the national spotlight.

“The modern woman deserves to be promoted and encouraged,” Mardy says.

The contest has been accepting applications from candidates nationwide since mid-September; Cambodians and resident foreigners are eligible to register at shops selling Mardy’s collection. She says the brand has selected studios so that contestants can participate in photoshoots around the country, and then submit the images on Facebook.

The 80 women with the most likes will move on to the second round: a catwalk competition in Banteay Srei district. Thirty finalists will be selected to walk the red carpet at a gala event at the end of the year.

Based on the results of Facebook voting, SMS voting and a professional jury, the contest will select a Miss Best Social Media; a Miss Popular Vote; and a Miss the Moon 2016, who will represent the shoe brand for the year. The overall winner will also receive 10,000,000 riel in cash (about $2,500), a pair of shoes, a monthly allowance and a trip to Singapore.

At the end of the day, Mardy says, the contest is about promoting Khmer design, and confident Khmer women.

“We feel good about supporting heritage and culture by promoting the value of Khmer designs and concepts. We are trying to make a difference, and have fun doing it,” Mardy says, adding that the contest could also attract more domestic visitors to Siem Reap.

The December gala will feature national celebrities like singer Meas Soksophea, and will raise funds to support the Angkor Hospital for Children, Mardy says.

The ‘Miss the Moon 2016’ gala takes place on December 17 at the Le Meridien Hotel in Siem Reap. Pre-sale tickets are $20, and tickets at the door are $25. For more information about the contest, check facebook.com/Miss-the-Moon.

MOST VIEWED

  • Research key to Kanitha’s rep for expertise

    Sok Kanitha is used to weighing in on controversial issues using a confident approach that signals expertise and authority, and a recent video she made was no exception. Her “Episode 342: The History of NATO” video went live on January 16, 2023 and immediately shot to 30,000 likes and 3,500

  • Cambodia maintains 'Kun Khmer' stance despite Thailand’s boycott threat

    Cambodia has taken the position that it will use the term "Kun Khmer" to refer to the sport of kickboxing at the upcoming Southeast Asian (SEA) Games, and has removed the term Muay from all references to the sport. Despite strong reactions from the Thai

  • Knockout! Kun Khmer replaces ‘Muay’ for Phnom Penh Games

    Cambodia has decided to officially remove the word Muay from the programme of the 32nd Southeast Asian (SEA) Games 2023 in May. “Kun Khmer” will instead be used to represent the Southeast Asian sport of kickboxing, in accordance with the wishes of the Cambodian people. Vath

  • Artificial insemination takes herd from 7 to 700

    Some farms breed local cows or even import bulls from a broad for the purpose of breeding heavier livestock for meat production. One Tbong Khnum farmer has found a more efficient way. Hout Leang employs artificial insemination to fertilise local cows. Thanks to imported “straws”

  • New int’l airport nearly half complete as travel industry returns to life

    Construction of a new airport that is slated to serve the capital has passed the 43 per cent completion mark, raising prospects for a proper recovery in the civil aviation and tourism sectors as international travellers return to the Kingdom in increasingly large numbers. The figure

  • Chinese group tours return to Cambodia starting Feb 6

    Cambodia is among 20 countries selected by Beijing for a pilot programme allowing travel agencies to provide international group tours as well as flight and hotel packages to Chinese citizens, following a three-year ban. As the days tick down until the programme kicks off on February 6,