Joe-to-go NGO

Joe-to-go NGO

Joe-to-Go, a coffee shop supporting Siem Reap NGO Global Child, has reopened on “travel agent’s row” near the Old Market.

Joe-to-Go originally opened in 2007 but had to close in December 2008 because the landlord wanted to reclaim the building for his own business. But now the café is up and running again right next door to the old location.

The café’s modus operandi is to help sustain the parent NGO financially though sales of Americanos and iced lattes, reducing dependence on benefactors.

“We don’t want to rely on donors 100 percent right now,” said Nimol Pong, business director for The Global Child.

But 100 percent of the proceeds from the coffee shop do go to the NGO, which runs a school for impoverished street children. There’s also a boutique upstairs selling NGO handicrafts from throughout Cambodia, like dolls from Cambodia Knits and bags from Baray Occidental.

The Global Child invested US$6,000 in refurbishing the shop – Nimol Pong described the building as “quite old” – but saved cash on interior decorating fees by embracing a do-it-yourself approach.

Someone seems to have adequate design savvy as the café has turned out quite pleasant, with whitewashed walls, dark wood tables and a chalkboard menu.

And in its first month, the café has already broken even. “It’s a good start, I can say that,” stated Nimol Pong.

Joe-to-Go serves strong, tasty coffee from Ratanakkiri Province, with good results. Nimol Pong said she’s been going through guest satisfaction surveys, and the most frequent compliments are on the java.

The cafe also serves breakfast items like The Other PP – pancakes with a side of potatoes – and Western and Khmer lunch and dinner specials.

MOST VIEWED

  • Angkor Wat named as the top landmark for the second year

    Travel website TripAdvisor has named Cambodia’s ancient wonder Angkor Wat as the top landmark in the world for the second year running in their Travelers’ Choice Award 2018, an achievement Cambodian tourism operators expect will attract more tourists to the Kingdom. The website uses traveller

  • Hun Sen detractors ‘will die’

    Prime Minister Hun Sen on Wednesday said those who curse or insult him would eventually die without a plot of land to bury their bodies after being killed by lightning, suffering the same fate as those who recently died in Thmar Baing district in Koh

  • New US bill ‘is a violation of Cambodian independence’

    After a US congressmen introduced bipartisan legislation that will enact sanctions on Cambodian officials responsible for “undermining democracy” in the Kingdom, government officials and the ruling Cambodian People’s Party on Sunday said they regarded the potential action as the “violation of independence and sovereignty

  • NOCC to contest petanque, tennis axe

    The National Olympic Committee of Cambodia will lobby hard over the next few weeks for the inclusion of the Kingdom’s most productive medal-earning sport, petanque, along with vovinam and tennis after the disciplines were left out of the initial list of 30 preferred sports for