The Football Federation of Cambodia has embraced fast developing digital technology to widen its appeal among fans and make home matches easier to access by teaming up with the newest mobile app in Cambodia Pi Pay to kick-start cashless ticketing.
“This cashless ticket arrangement will lead to safe, secure and trouble-free seating arrangements and considerable enhanced security at the venue,” said a spokesman for the FFC.
The Partnership between FFC and Pi Pay is to come into effect for Cambodia’s home tie in the Group A opener of the AFF Suzuki Cup against Malaysia on November 8 at Olympic Stadium.
Ticket sales through this platform began a few days ago.
The offer is open to the November 8 Cambodia-Malaysia tie as also Cambodia’s clash with Laos on November 20.
The AFF Suzuki Cup involves 10 teams from the South East Asian Region and runs from November 8 to December 15.
Those buying the tickets from Pi Pay app will have to exchange their online purchase for a must-have printed ticket at the Pi Pay Tower situated across the Olympic Stadium until game time.
Pi Pay also announced a sponsorship agreement with Lagardere Sports, the international sports marketing company that manages the commercial rights for the 2018 AFF Suzuki Cup, to be a supporting partner of the tournament.
Tickets purchased through the Pi Pay app will be available at a 50 per cent discount to their face value with Category 1 VIP tickets available for 6,000 riel instead of 12,000 riel and Category 2 general admission tickets available for 3,000 riel instead of 6,000 riel.
Each Pi Pay account will be able to purchase a maximum of five tickets per category for each match – meaning a single Pi Pay user can buy up to 20 tickets for the two matches if they buy five Category 1 and 5 Category 2 tickets for each match.
New users will need to download the Pi Pay app from Apple’s App Store or from Google Play Store for Android devices and then follow the simple steps to register and cash in to their wallets to be able to buy tickets.