Logo of Phnom Penh Post newspaper Phnom Penh Post - Players primed for emergence of adventure tourism market



Players primed for emergence of adventure tourism market

Content image - Phnom Penh Post
The tourism ministry says the Kingdom’s main adventure tourism areas have all experienced a generous surge in the number of domestic tourists in 2020-2021 in light of Covid. TOURISM MINISTRY

Players primed for emergence of adventure tourism market

The Ministry of Tourism has called on adventure tourism providers to be ready for an expected influx of tourists and prepare detailed, straightforward safety briefings to be delivered prior to starting any activity.

Domestic trips to ecotourism sites, as well as community-based and adventure tourist destinations have seen significant upticks, even amid the Covid-19 pandemic, the ministry said.

Increasing travel has directly generated income for people in these communities and strengthened resilience in the sub-sectors during the health crisis, providing a solid pillar of support for the Cambodian tourism industry, it said.

The ministry also asked tourists and the management of local sites to adhere to the adventure tourism standards it introduced in 2015 to better ensure the safety and security of holidaymakers at all attractions.

“Site managers must monitor and advise tourists to abide by the rules and prohibitions set in each area, as well as aspire to carry out tourism safety measures as effectively as possible to prevent the spread of Covid-19, and take special care to fulfil the ‘three protections and three don’ts’ guidelines,” it said.

The ministry stressed the necessity of toilet facilities of an appropriate size that leave the beauty of nature intact and limit the impact on the environment, and on visitors’ experiences.

It also encouraged tourists to care for the environment, conserve natural resources and promote ecological sustainability.

Hong Vantheth, founder of 12GoAdventure – a play on words meaning “want to go adventure”, said his organisation has always followed the ministry’s guidelines when organising adventure trips to ecotourism sites.

Cambodians nowadays seem to be more interested in adventure tourism than in community-based ecotourism, he said, adding that his business only accepts participants who are fully-vaccinated against the novel coronavirus.

12GoAdventure is a community-based ecotourism organisation with the purported mission of promoting local tourism within remote communities across Cambodia.

The ministry noted that the main adventure tourism areas have all experienced a generous surge in the number of domestic tourists in 2020-2021 in light of Covid.

It listed Khnong Phsar Mountain, Phnom Oral Wildlife Sanctuary, Kirirom National Park, Chi Phat commune, Areng Valley, Peam Krasop Wildlife Sanctuary, Sre Ambel district, Veal Thom Grasslands, Samlot Protected Area, Phnom Tbeng Natural Heritage Park, Sea Forest (Samoth Chheu), Tonle Sap Lake, Phnom Kulen National Park and the Ream Sar wetlands along the upper Mekong River in Stung Treng province as examples.

It noted that it divides adventure tourism standards into seven key areas – quality of trekking trails; tourist information; infrastructure development; safety and security; provision of services; management; and social and environmental benefits.

The World Tourism Organisation says ecotourism and adventure tourism – including rural tourism – are the sub-sectors of tourism that have managed to remain active and operational even during the Covid-19 crisis, serving as effective tools to prop up domestic tourism and boost local development, according to the ministry.

MOST VIEWED

  • WHO: Covid in Cambodia goes into new phase

    The World Health Organisation (WHO) in Cambodia said that Cambodia has reached a new phase of the pandemic with “decreasing case numbers, high vaccination coverage and a more transmissible circulating variant threatening a hidden surge”. In a press release on September 6, the WHO said that

  • Purging Sihanoukville’s past with a new masterplan

    Amid illicit activities, haphazard development and abandoned projects, the coastal city of Sihanouk province needs a reset to move forward. A new masterplan might be the answer to shake off its seemingly mucky image to become the Shenzhen of the south Gun toting, shootouts, police

  • 'Pursue your goals, reach out to me': Young diplomat tapped as envoy to South Korea

    Chring Botum Rangsay was a secretary of state at the Ministry of Foreign Affairs and International Cooperation before being designated as the new Cambodian ambassador to South Korea. According to her official CV published on the foreign ministry’s website, she started her first government

  • International air visitor arrivals dip 93%

    The number of foreign tourists entering Cambodia through the Kingdom’s three international airports witnessed a sharp 92.5 per cent year-on-year decline in the first seven months of this year, according to the Ministry of Tourism. The airports handled 51,729 international tourists in the January-July period versus

  • School reopening ‘offers model for other sectors’

    World Health Organisation (WHO) representative to Cambodia Li Ailan said school reopening process should be used as a role model for reopening other sectors currently mothballed by the Covid-19 pandemic. Li strongly supports the government’s decision to reopen schools, saying it is a decision

  • Tourism concerns laid bare

    To ensure the success of plans to reopen the tourism market for international visitors, Cambodia must pay utmost attention to two primary determinants – the ongoing paradigm shift in domestic tourism services towards the ‘new normal’, and the factors influencing choices of destinations among foreign holidaymakers.